These psychosocial factors are the reasons why the Long Tail doesn’t work (within one category) and people flock to the upper end of the scale. Against what a lot of propaganda claims, no distribution model or technological measure has ever changed this. Only a few geeks and professionals will ever bother to check out more than a few alternatives, and we all end up with the superstars. In a self-fulfilling prophecy these eventually do get better than the rest since they are exposed to better opportunities, get more funds to reinvest in their work and education, as well as better access to and allocation of other supportive means.
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